Becky Richardson, 29, and her team of two, Ami Bennettand Frankie Wells,launched female led community radio station Foundation.fm, in Peckham Levels arts centre 5th November.
Peckham Levels, as it is now known, opened its doors December 2017. The space was previously a large local Southwark controlled car park, transformed into a space for local businesses and creative people.
The station aims to promote female DJs and underground, undiscovered, music talent, as well as provide a platform for LGBTQ+ persons.
Foundation.fmsays it is all-inclusive, though a female led station. It currently has two men on the team and has a zero tolerance policy on discrimination of any kind.
It appears the move to make the station female led came from the perceived sexist attitudes in the industry.
Ms Richardson said: “For a long time I didn’t really notice it. It really did take me quite a long time in my career to see this.” She added that it was: “Still quite difficult to find space for women building their craft.”
Foundation.fm’stalent pool was created by word of mouth and continues to grow. Ms Richardson said the best thing about community radio was: “Finding these amazing young creatives and seeing people flourish.”
The station has been running for five weeks so far, broadcasting 12 hours a day, 10am-10pm.
Ms Richardson said it was amazing how many were tuning in without any commercial marketing push. The station thus far has been growing an organic listenership.
In terms of planned future projects, the station has loose plans to mark International Women’s Day March 8th 2019.